Working with a Miami brand
Fort Lauderdale and Miami share a metro area and a time zone, so we can meet in person for the parts of a project that go better around a table, such as the kickoff and the architecture plan review, and work remotely the rest of the time.
If you sell to customers outside the US, the architecture decisions start early: one store with Shopify Markets or separate expansion stores, which currencies and languages to offer, and how checkout and pricing behave in each market. Those choices shape the theme, the app stack and your reporting, so I settle them before the build starts.
What working locally means
In-person kickoff
We can map your catalog, apps and integrations together at your office or a meeting place in South Florida.
Same time zone
We're both on US Eastern Time, so calls and handoffs happen during your working day.
International-ready plans
Markets, currencies, languages and store structure decided before the build, not patched in after.
How a Miami project usually starts
From first call to plan
20-minute architecture call
We talk through where the store is today and what is holding it back. You leave knowing which offer fits, or that you don't need one yet.
Kickoff, in person or remote
For a build or an audit, we map the catalog, apps, integrations and markets you sell in. Meeting in person is optional.
Architecture plan
I write down how the store should be built and why: data model, apps, integrations, Markets and checkout.
Build or fix list
An audit ends with a prioritized fix list and a walkthrough call. A build moves straight into the theme and launch QA.
How to work together
The same four offers for Miami brands, with fixed prices up front.
Entry offer
Shopify Architecture & Growth Audit
For: Entrepreneurs and growing brands
A clear picture of how your store is built today and what to fix first.
What's included
- Store architecture review: theme, data model, app stack, integrations and checkout
- Speed, UX/CRO and SEO review
- AI search and AI shopping readiness: product data, structured data and crawler settings
- Architecture diagram plus a prioritized fix list
- 30-minute walkthrough call
- Pricing
- Fixed price
- Price
- $1,500
Build
Store Architecture & Build
For: Entrepreneurs launching, brands replatforming or on old themes
An architecture plan first, then a store built on it.
What's included
- Architecture plan: data model, apps, integrations and Markets
- Online Store 2.0 theme build
- Data migration
- Launch QA
- Pricing
- Fixed price, from
- Price
- $8,000
Shopify Plus
Plus & Checkout Sprint
For: Shopify Plus brands
A focused sprint on checkout and Shopify Functions.
What's included
- Checkout Extensibility
- Shopify Functions for discounts, shipping and payments
- Shopify Scripts to Functions migration
- Pricing
- Per sprint
- Price
- $4,500 (2 weeks)
Ongoing
Growth Retainer
For: Brands with steady traffic
A set number of hours each month to keep the store improving.
What's included
- CRO tests
- New sections and features
- Speed work
- Maintenance
- Pricing
- Monthly
- Price
- $2,500/month for 20 hours
FAQ
Common questions
Can we meet in person in Miami?
Yes. I'm based in Fort Lauderdale, in the same South Florida metro area, so in-person meetings for kickoffs and reviews are possible. Day-to-day work runs remotely.
Can you set up a Shopify store that sells internationally?
Yes. I plan the store structure first, either one store with Shopify Markets or separate expansion stores on Plus, then build the theme, checkout and apps around that decision.
Do you work with Miami brands that are just launching?
Yes. The Store Architecture & Build offer is for entrepreneurs launching and brands replatforming. Builds usually take 6 to 10 weeks.
What I can help with
Shopify specialties
Related specialties
Shopify Functions Expert
Custom discount, delivery, payment and validation logic after Scripts.
Shopify Checkout Expert
Checkout Extensibility, checkout UI extensions and the move from Scripts to Functions.
Shopify Themes Expert
Custom Online Store 2.0 themes your team can edit safely.
Shopify Speed Expert
Core Web Vitals work on LCP, INP and CLS, measured on real visits.
Shopify Apps & Integrations Expert
Custom apps and Admin/Storefront API integrations with ERPs, 3PLs and more.
Shopify Plus Expert
Deciding on Plus, then putting its features to work.
Shopify Migration Expert
Moving from WooCommerce, Magento or BigCommerce without losing search traffic.
Shopify Hydrogen & Headless Expert
An honest call on headless, and a build plan if it's right.
Shopify B2B Expert
Wholesale on native Shopify B2B, blended or separate store.
Running a Miami brand on Shopify?
Book a 20-minute architecture call. We can meet in person afterwards if that helps.
