从审计开始

已经上线几年的店铺往往会不断积累应用、主题补丁和集成,最终没人能全面掌握或负责管理。在重新设计、迁移平台或再添加应用之前,我会先帮你弄清楚店铺目前究竟是如何搭建的。

Shopify 架构与增长审计是对主题、数据模型、应用栈、集成、结账流程、速度、UX 和 SEO 的固定价格审查。我会为你提供架构图、按优先级排列的修复清单和一次讲解通话。对于西棕榈滩品牌,我还可以现场逐项讲解。

审计概览

  • 固定价格

    $1,500,工作开始前确认。

  • 1 至 2 周

    从取得店铺访问权限到整理出审计结果通常需要这个时间。

  • 现场讲解

    棕榈滩县品牌可选择面对面讲解,其他客户则采用远程方式。

审计内容

Shopify 架构与增长审计

  1. 架构

    主题、数据模型、应用栈、集成和结账流程:每个部分发挥什么作用,以及是否有必要保留。

  2. 速度

    根据真实访问数据评估 Core Web Vitals,并找出背后涉及主题、图片、字体和应用的问题。

  3. UX、CRO 和 SEO

    找出购物者容易卡住的环节,以及搜索引擎看到的内容。

  4. 交付成果

    一份架构图、一份按优先级排序的修复清单,以及一次 30 分钟的讲解通话。

The store behind the storefront

Build around how your customers shop.

A Shopify project is more than a new homepage. Your catalog, navigation, product pages, cart, and operations need to work together. I start with what you sell, how customers choose, and where your team spends time working around the store.

Whether you sell from one city or serve customers across several regions, the scope starts with your store and customers. A focused review can help separate a theme problem from a product-content gap, an integration issue, or a process that needs to change.

  • 01 · Product discovery

    Help shoppers find the right product

    Plan collections, navigation, search, and filters around the questions customers bring to your catalog. Product attributes, variants, and merchandising should make choices clearer on mobile as well as desktop.

  • 02 · Buying confidence

    Make product pages do more of the work

    Bring the information customers need into the buying journey: product details, variant selection, delivery information, and clear next steps. Review the path from product page to cart for confusing interactions and missing context.

  • 03 · Shopify architecture

    Choose a store structure your team can maintain

    Define reusable theme sections, product data, and app responsibilities before adding more code. For a migration or rebuild, map the catalog, existing URLs, content, and integration dependencies before deciding what to carry forward.

  • 04 · Ecommerce operations

    Connect the storefront to what happens after purchase

    Map how inventory, orders, fulfillment, email, and reporting fit into the store. Identify manual handoffs and overlapping apps, then agree which connections belong in the project and how to test them.

A practical plan for your next Shopify project

Start with the business problem, agree on a manageable scope, and check the buying journey before launch.

  1. Understand the store

    Share your store URL, what you sell, and the problem you want to solve. For an existing store, useful context includes customer questions, operational friction, and the data you already have.

  2. Choose what to change first

    Decide whether the next step is an audit, a focused improvement, or a larger build. Document the theme, app, content, and integration decisions so the scope is clear before implementation.

  3. Review the complete journey

    Check collection browsing, product selection, cart behavior, and the relevant checkout and order handoffs. Include mobile use and the tasks your team needs to manage after launch.

I’m based in Fort Lauderdale and work remotely. Share your location and preferred working hours so we can discuss how to collaborate.

如何合作

为西棕榈滩品牌提供相同的四项服务,并提前明确固定价格。

  • Entry offer

    Shopify 架构与增长审计

    For: Entrepreneurs and growing brands

    A clear picture of how your store is built today and what to fix first.

    What's included

    • Store architecture review: theme, data model, app stack, integrations and checkout
    • Speed, UX/CRO and SEO review
    • AI search and AI shopping readiness: product data, structured data and crawler settings
    • Architecture diagram plus a prioritized fix list
    • 30-minute walkthrough call
    Pricing
    Fixed price
    Price
    $1,500
  • Build

    店铺架构与开发

    For: Entrepreneurs launching, brands replatforming or on old themes

    An architecture plan first, then a store built on it.

    What's included

    • Architecture plan: data model, apps, integrations and Markets
    • Online Store 2.0 主题构建
    • 数据迁移
    • 上线 QA
    Pricing
    Fixed price, from
    Price
    $8,000
  • Shopify Plus

    Plus & Checkout Sprint

    For: Shopify Plus brands

    A focused sprint on checkout and Shopify Functions.

    What's included

    • 结账扩展
    • Shopify Functions for discounts, shipping and payments
    • Shopify Scripts to Functions migration
    Pricing
    Per sprint
    Price
    $4,500 (2 weeks)
  • Ongoing

    增长顾问服务

    For: Brands with steady traffic

    A set number of hours each month to keep the store improving.

    What's included

    • CRO 测试
    • 新增版块和功能
    • 速度优化
    • 维护服务
    Pricing
    Monthly
    Price
    $2,500/month for 20 hours

常见问题

常见问题

您能到我的店里现场审核商店吗?

我会通过商店后台和代码远程进行审核。对于西棕榈滩地区的品牌,我可以现场讲解审核结果。

审核结束后会怎样?

您会保留修复清单,也可以交由自己的团队执行。如果您需要协助,这些修复通常对应一次商店搭建、一次 Shopify Plus 和结账冲刺项目,或一项持续增长顾问服务。

审核通常需要多久?

通常需要 1 到 2 周。

还不确定应该先修复哪些问题?

预约一次 20 分钟的架构咨询通话,我们会一起判断审核是否是合适的起点。